Fourteen Ten partnered with production agency Audience to support the Choose Malaysia campaign.
Choose Malaysia is a three day programme in London and a collaborative effort by Malaysian Ministries, government agencies, GLCs and private sector to showcase Malaysia to the United Kingdom across investment, consumer and export sectors. The programmes will be hosted by the Minster of International Trade & Industry and aims to highlight and strengthen trade and investment relationship between Malaysia and the UK acting as a platform for national branding and promotion for the country.
Our role is to manage the press outreach pre, during and post the three events including securing interviews with Jimmy Choo.
Choose Malaysia Programme:
24th September – Malaysia Fest: Consumer focussed cultural festival at London’s Trafalgar Square
26th September – Malaysia Investment Forum: Conference to highlight investment opportunities in Malaysia
27th September – Source Malaysia: Opportunity to meet export-ready Malaysian manufacturers and services